Backlinks are the single most important factor when it comes to a top listing in the Google SERP’s. Without backlinks you will stand no chance of having a top three listing.
It’s not enough however, to just have a small amount of irrelevant backlinks to you site, you need a lot and they have to be high quality. The higher the quality the higher the rank your site will get.
So first lets look at High Quality Backlinks:
They have to be one way links (non-reciprocal) and they have to come from sites with a high page rank. The site has to be relevant to your keyword topic and the page there coming from has to have no more than 20 backlinks. The site has to have your keyword in its title tag, description tag and keyword tag, it has to have your keword in a H1 tag and H2 tag(if possible) and the theme of the page must be relevant to your overall website topic (these procedures must be followed for optimum backlink quality).
Getting high quality backlinks is a very hard task and requires a lot time and money. Webmasters will not link to a site with little or no Page Rank, so already you are banging your head against a brick wall. If your site has good quality relevant content people will want to link to it. Do not embark on a paid backlinks campaign, Google are penalising heavily for this and it could cause you bigger problems in ranking.
My advice for high pr, high quality backlinks is this: Search the web for your major keywords, look at all the site’s in the first 6 pages, look at there PR make sure its above 3, then see if they have a blog or forum and try to post a good comment or article there. See if they have a links page, if they do and it requires a reciprocal link set up a new domain with your keyword in it, add some content and a links page and use that domain for your reciprocal links. This is called three way linking and gets around the usual Google recipocal problem.
There is no fast solution to gaining high quality backlinks just hard work and determination!
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